2022 K-12 Trends Report:

The Power of Harnessing Technology in the K-12 Private and Independent Student Lifecycle

Community Brands’ 2022 K-12 Research Study surveys the landscape as well as current and longer-term trends among independent, parochial, and boarding schools. The results track the student lifecycle, how schools were impacted by COVID-19, lessons learned, and what schools are planning for the near future.  

We surveyed over 300 school decision-makers on how schools are managing student search, admissions, enrollment, financial aid, student management, communications, and advancement within their schools.  

Key takeaways include:  

  • An overview of schools’ most important goals and priorities in 2022 
  • Identified opportunities for schools to best market themselves 
  • Contributing factors of attaining and retaining students 
  • The state of diversity, equity, and inclusion initiatives 
  • Common challenges regarding limited staff and dated, incomplete technology 
  • The impact of COVID-19 on financial aid and net tuition  
  • Where schools are looking to make technology investments to increase efficiency and better engage families  
  • How the pandemic has affected fundraising and auxiliary event revenue 
  • Where school decision-makers foresee opportunities for progress and growth 
  • And more! 

Download this research study for insights that will help your school achieve success! For this research report, Community Brands collaborated with Edge Research in February 2022.