Summary
The Ubiq and Ravenna integration connects a school’s Ubiq website directly to Ravenna Admissions in real time, automatically transferring inquiry data the moment a family submits it. This greatly reduces manual data entry, accelerates follow-up, and gives admissions teams immediate visibility into new prospects.
Forbes research shows just a one-second boost in website loading speed improves conversions 27 percent. The quality of a parent’s experience on your school’s site can shape their impression of your school just as much as the content they find there.
The same goes for the rest of their recruitment process. A prospective family visits your school’s website, spends time exploring your admissions page, and submits an inquiry form. Then they wait. Meanwhile, that inquiry sits in a separate system, waiting for a staff member to manually export and re-enter it into your admissions platform. By the time your team reaches out, the family has already heard back from two other schools.
This gap between a family’s first click and an admissions team’s first response is one of the costliest friction points in private K-12 enrollment. Disconnected systems, manual data exports, and duplicate entry slow everything down at the exact moment when speed and personalization matter most.
With a new integration between Ubiq and Ravenna, this issue gets addressed directly. It creates a live connection between a school’s Ubiq website and Ravenna Admissions, moving inquiry data automatically and in real time so admissions teams can respond when families are the most engaged.
RELATED: The Perfect Inquiry: Private School Admissions Form Tracking
The Problem With Disconnected Systems
When a school’s website and admissions platform operate independently, the gaps compound quickly. Visitors browse anonymously. Inquiry forms submit data into one system. Someone on staff manually exports that data and re-enters it into another. Marketing and admissions teams work from separate data sets, each with an incomplete picture of how families are engaging.
The consequences are measurable. Families researching private schools typically evaluate several options at once. The school that responds first and most personally tends to move forward in the process. Delayed follow-up, even by a day, can mean a lost opportunity.
Disconnected data creates a second problem that often goes unnoticed: schools lose visibility into what actually influenced a family’s decision to inquire. Without knowing which pages, events, or content drove that submission, it becomes harder to refine recruitment strategies and allocate resources effectively.
How the Ubiq + Ravenna Integration Works
The Ubiq-Ravenna integration moves inquiry data through four connected steps, with no manual work required from school staff.
First, a prospective family discovers the school through its Ubiq-designed website, exploring admissions pages, upcoming events, and relevant content. Second, AMAIS, Ubiq’s Digital Experience Platform, securely captures the inquiry and begins building a first-party profile using the submitted information alongside the family’s prior website engagement.
Third, through a secure API, that inquiry transfers automatically into Ravenna Admissions in real time. No spreadsheets, no exports, no duplicate entry. Fourth, Ravenna creates or updates the family’s record, giving admissions teams immediate visibility and enabling prompt, personalized outreach.
Throughout this process, branded inquiry forms feel like a natural extension of the school’s own website, preserving a seamless and consistent family experience from first visit through submission.
What Schools Gain: Efficiency, Insight, and Better Outcomes
The Ubiq-Ravenna integration delivers four primary benefits for admissions teams.
- Faster follow-up: Admissions staff receive inquiry data the moment a family submits it, enabling outreach while interest is at its highest. Schools using Ravenna Admissions have reported up to 25 percent more applications in year one, a result that reflects what becomes possible when response times improve.
- Reduced administrative burden: Greatly reducing manual data entry frees staff to focus on relationship-building rather than repetitive administrative tasks.
- Improved data accuracy: Automated transfer reduces the risk of human error and ensures family records remain clean and consistent across systems. Admissions teams can trust the data they are working with.
- Greater enrollment insight: By connecting website engagement with admissions activity, schools can see what influenced a family’s decision to inquire. This alignment between marketing and admissions helps both teams understand what is working and where to focus their efforts.
Sam Rosenfeld, Sr. Director, Solution Strategy and Partnerships at VenturEd Solutions, frames the opportunity clearly: “Every prospective family inquiry is an opportunity to build a relationship. By connecting Ubiq and Ravenna Admissions, schools can engage interested families sooner, streamline follow-up, and deliver a more personal, connected admissions experience from first inquiry through enrollment.”
| Traditional Workflow | Ubiq + Ravenna Integration |
|---|---|
| Anonymous website visits with no data capture | First-party profiles built from website engagement |
| Manual CSV exports between systems | Automatic, real-time API transfer |
| Separate marketing and admissions data sets | Unified inquiry data across both teams |
| Delayed follow-up | Immediate admissions visibility upon inquiry submission |
Start Enrolling Families From the First Click
When a school’s website and admissions platform work together, families receive a faster, more personal experience. Admissions teams spend less time on administration and more time on the conversations that drive enrollment forward.
Common Questions About the Ubiq-Ravenna Integration
How do Ubiq and Ravenna integrate?
The Ubiq-Ravenna integration is an official connection between Ubiq Education and Ravenna Admissions, part of the VenturEd Solutions® Enrollment Suite™. It links a school’s website directly to its admissions workflows, transferring inquiry data in real time so admissions teams can act immediately when a family expresses interest.
How does inquiry data move from Ubiq to Ravenna?
When a prospective family submits an inquiry through a Ubiq-designed website, AMAIS captures the information and transfers it securely via API into Ravenna Admissions in real time. No manual steps are required from school staff at any point in that process.
Which schools can use this integration?
The integration is available to independent and private K-12 schools that use both Ubiq Education and Ravenna Admissions.
How easy is it to set up the Ubiq-Ravenna integration?
Getting the Ravenna and Ubiq integration set up simple. Reach out to your Ubiq representative and they will turn on the integration settings. After that, schools are ready to see Ubiq leads within the Ravenna Leads module.
