How to Differentiate Your K-12 School: Crafting a Signature School Identity
Explore strategies to make your K-12 school stand out, from crafting a compelling unique selling proposition to showcasing culture and strategic positioning.
Recent Blog Posts
Guide to Boarding School Software
Keeping the workings of your boarding school well-oiled and organized is essential in allowing your staff to focus on what's important: your students and the school's relationship to their parents. Sometimes keeping track of the more systematic side of running a...
School Marketing 101: Boost Admissions by Understanding Your Audience
All great marketing campaigns have one thing in common: they speak directly to their audience. This is no small feat in an increasingly digital world; from emails to ads, we are constantly being exposed to messages that aim to get our attention. Schools know this...
3 Key K-12 Admissions and Enrollment Trends to Watch
Back to School: 3 Admissions and Enrollment Trends to Watch This Year As schools can attest to, the only constant is change. In the past two years, we’ve witnessed a great deal of turmoil in education—think school closures, brand new learning systems, enrollment...
5 Things to Look for in an Admission, Enrollment, and Tuition Management Solution
Discover the 5 things you should look for in an admissions, enrollment, and tuition management solution. What’s best for your school and families?
How Data Can Help Enhance the Family Experience
Customer relationship management (CRM) solutions are powerful tools many businesses use to interact with their target audiences. Schools can benefit from the data and applications provided by CRMs, allowing them to connect with and understand their students and...
Accepting Tuition Payments Online
Accepting tuition payments is arguably your most crucial duty as a K-12 administrator. This process can be complex, time-consuming, and prone to errors without the right tools. Luckily, you can streamline the tuition acceptance process by using an online school...
Robust Reporting for Tuition Management
Tuition payments are among your school's most vital resources, playing a key role in keeping your facility running. As a K-12 school administrator, it's your job to efficiently manage these payments, increase enrollment and retain students to achieve the best possible...
Managing and Organizing Net Tuition Revenue for Private Schools
Enrollment management is one of the key tools for managing your private school admission, enrollment policies and student population. Student enrollment typically generates more than half of the revenue in a private school and funds everything from salaries to...
How Technology Can Impact K-12 Admissions
Unlike higher education institutions, many K-12 schools don't use technology to its full potential to aid classroom learning or manage their admissions processes. But enrollment and student retention are top priorities for K-12 schools, and four in 10 schools intend...
Private and Independent School Operations
Research and statistics demonstrate that K-12 private and independent schools are growing. Most notably, staff salaries, net tuition revenue, and student enrollment are skyrocketing. As private and independent K-12 schools flourish, their budgets are expanding to...
Using Technology to Assist the K-12 Student Search Process
The search for well-qualified students represents the initial stage of the student life cycle in the private and independent K-12 education environment. It can also pose some of the most daunting challenges for school administrators and enrollment professionals....
Opportunities in Every Stage of the Student Lifecycle
Learn about the opportunities to better strategize and revitalize your school in every stage of the student lifecycle; we’re excited to share more about what we found in our 2022 K-12 Research Study.